Tilda Publishing

Success Story: $106,000 in January 🎯

When our client approached us, they were having trouble selling on Amazon: low listing visibility, high competition, and ineffective advertising. We took control of the project and sprang into action. The result: over $106,000 in sales in just two months.

Here's what we did:

1. Comprehensive listing analysis and optimization
We started with an in-depth analysis of the current state of the listing:
Conducted keyword research using Helium 10.
Optimized headlines, bullets and description for high-frequency and relevant queries.
Improved the visual component: took professional photos and infographics that immediately grab attention and emphasize the benefits of the product.
Added A+ content to increase conversions.
Result: the listing became more visible to Amazon's algorithms and started attracting more targeted traffic.

2. Setting up Amazon PPC ads
We developed an advertising strategy to reduce costs and increase reach:
Created keyword-based campaigns, categorizing them by competition level.
Used automated and manual campaigns to test hypotheses.
Continuously analyzed and optimized bids, removing ineffective keywords.
Result: advertising costs were reduced by 15% and sales revenue increased several times over.

3. Attracting external traffic
We used external channels to increase the flow of customers:
Set up Google Shopping Ads through the client's own Shopify website.
Attracted shoppers through Amazon referral links, which not only increased conversion rates, but also brought the client up to 15% cashback on sales.
Utilized social media (Facebook, Instagram) to promote the product and engage with the target audience.
Result: external traffic increased the organic visibility of the listing and outperformed competitors.

4. Chatbot as a sales tool
We created a chatbot that:
Automated communication with customers, giving them all the information they needed about the product.
Reminded them about the opportunity to leave a positive review in exchange for a small cashback.
Helped collect contact information for repeat sales.
Result: customers started actively leaving reviews, which led to improved listing rankings and increased customer confidence.
Bottom lineJanuary sales hit the $106,000 mark, exceeding client expectations. Not only did we help increase revenue, but we created a sustainable system that continues to work and produce results.

Want to do the same?

Tilda Publishing